Paranormal Activity 3
PARANORMAL ACTIVITY
about the project

The teaser trailer of the film features a scene where two sisters play Bloody Mary in front of a bathroom mirror. To create an unforgettable experience for the movie goers, we encouraged the audience members to play the same game in a public bathroom.  

So when they activated the tap for the wash, all the stall doors slams open and all the lights goes off in the bathroom. A LED screen simulates the image of the “entity” on the mirror while the black lights placed in the bathroom displays the hidden promotional message.

CLIO ENTERTAINMENT AWARDS
SILVER in Students Category (2012)